simone carena

MOTOElastico is an orbiting Space Lab founded in Seoul by Simone
Carena and Marco Bruno and currently working on architecture, interiors,
exhibition and art projects.
Born and educated in Italy, specialized in California and rooted in South
Korea since 2001, in all its projects MOTOElastico is using irony to
critically challenge and playfully celebrate local customs and behaviors.
The goal is to explore local cultures through the unexpected combination
of original ingredients. Its design process is similar to the one used by
Dub DJs: enhancing rhythms and underlying features of existing songs,
with the purpose of generating new yet familiar design tunes.
IN 2015 MOTOElastico was nominated Designer of the Year 2015,
Designer’s Choice Award by Design House, Korea; in 2017 the iconic
MOTOElastico atelier became an official venue of the First Seoul Biennale
of Architecture and Urbanism.
MOTOElastico works have been included in: Anyang Public Art Project,
Museum of Modern and Contemporary Art in Seoul, Italian Pavilion at the
Venice Art Biennale, Korean Pavilion at the Venice Architecture Biennale
(Golden Lion), Marrakech Art Biennale, Seoul Biennale of Architecture and
Urbanism and the Bi-City Biennale of Architecture and Urbanism of
Shenzen.