
Our ace speakers for Februaryâs theme of ETHICS are Berit Anderson and Brett Horvath. Theyâre the founders of Scout, which combines near-term science fiction with investigative reporting to cover the intersection of technology, economics, and morality. Sign up for the waitlist right here.
How do you define creativity and apply it in your career?
Berit:Creativity is a deliberate decision to do things differently; a decision not to repeat the same ideas and steps and actions you already know. Successfully stepping into that void requires three things: The willingness to be quiet with yourself for awhile, the intuition to recognize your own great ideas, and a surprising amount of discipline.
Brett: Itâs too bad society has come to treat creativity as some gift from a mystical narwhale muse…even though it is. I started having more breakthroughs when I began treating creativity in myself and others as a skill-set, something that can be refined and developed, rather than an inherent character trait. I call it a disciplined imagination. That framing helps remind me that when my writing or ideas are stale, itâs not necessarily some mega-existential question or blocker. It could be that Iâm sequencing my questions in the wrong order, or drinking too much caffeine, playing too much of the wrong kind of board games, or repeatedly telling myself unhelpful stories.
Itâs also helpful to remember humans evolved to be imaginative so that we could avoid predators or plan group attacks of woolly-mammoths. Â Imagination isnât a nice-to-have, itâs a must have.Â
Where do you find your best creative inspiration?
Berit: Alone. Usually in well-lit, clean spaces. Or outdoors: Nature’s original well-lit, clean space.
Brett: Epic movie soundtracks, long midday walks, and active dreaming. Even if what Iâm working on isnât particularly awesome, just being reminded that life itself is epic helps bring me back to center, and movie soundtracks like The Fountain, Interstellar, LOTR, and others help in a big way. I also practice a form of dream meditation called Active Dreaming which helps with reflection, emotional awareness, and creativity. Various forms of it have been used by all sorts of folks like President Lincoln, Albert Einstein, Jung, etc. I practice it in both waking and sleeping states. Itâs a lot of fun and very powerful.
Whatâs the one creative advice or tip you wish youâd known as a young person?
Berit: If you can see a better way, create it.Â
Brett: Publish earlier than you feel comfortable with. Whether itâs a start-up idea, an article, a story, or asking someone on a date. Deep introspection and alone time is key to the formation of great ideas and things, but itâs not until you get it out of your head that the real growth starts happening.
Who would you like to hear speak at CreativeMornings?
Berit: Ursula LeGuin, David Harris, G. Willow Wilson.
Brett:Denis Hayes, Eric Rasmussen, Sarra Tekola
Whatâs the craziest thing youâve ever done?
Berit: Getting married to someone I met on CraigsList. And then starting a company with them.
What was the best surprise youâve experienced so far in life?
Berit: There’s actually a secret society of grownups out there that has agreed never to stop acting like kids. I’m a proud member.Â
What is the one movie or book every creative must see/read?
Brett: Pathways to Bliss by Joseph Campbell. Many people are familiar with Campbellâs âHeroâs Journeyâ writing, but Pathways to Bliss is a beautiful distillation of his incredible lifeâs work trying to find patterns in all of the worldâs mythologies. Learning to interrogate and embrace âthe shadowâ was a powerful part of the book for me.
What was the best advice you were ever given?
Brett: My mom once told me: You teach people how to treat you.









