Jasper Udink ten Cate is the man behind Creative Chef. A multiple disciplinary Art and Design studio specialized in food. He cooks, creates art pieces and designs products, has several companies and has a dream to get his food into the museum. He breaks the boundaries between art, food, and design.

Jasper is the author of Creative Chef, how to create a mind blowing food experience ( Bis Publishers 2016 ), owner of the Museum of Taste ( het Smaakmuseum ), co owner of Mesjokke chocolate factory and co-owner of WeServeYour Brand.com, a company that uses food experience design to use as a marketing tool.