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DIY PR: Be Your Own Publicist

Overview 28 Lovely Attendees

About this FieldTrip

What would it mean to see your side hustle or small business in your local newspaper, a national magazine, or even on TV? Media attention can be the catalyst for success, but most solopreneurs and small business owners don’t know how to tell their own story or who to tell it to.

PR maven, Rebekah Epstein of fifteen media, will show you a few straightforward strategies to get your story in front of the right media.

Join us at Impact Hub (North Lamar) to learn:

  1. A framework of ideas that capture the media’s attention

  2. What outlets are for you and who to contact there

  3. Writing pitches that don’t get deleted

  4. Follow-up etiquette to get through the noise

Public relations is a skill every business owner can use. With this insight, you can successfully be your own publicist and get the media attention you deserve!

We’ll be caffeinated with cold brew courtesy of Chameleon Coffee.


What to expect

Lecture format!

This is a more traditional format where participants absorb information through presentations and talks.

Real-time only!

This FieldTrip will not be recorded.

Learn more about FieldTrips


Attendees

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Carson Hood

Co-Founder at One Two Collective.

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Corrin Foster

Director of Marketing & Branding.

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Kristin Fern Johnson

Content Marketing Consultant.

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Allie Launius

Textiles and Furniture Makeovers at Stampworthy Goods.

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Susan O'Connor

Creative Consultant & Adjunct Professor at UT Austin.

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Kristian Manrique

Product Design Lead at Watermark Insights.

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Julie Ann Candoli

Writer at Foundation Communities.

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Jared (JJ) Rogers

Head of Product Design at Watermark.

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Kim Egner

Designer & Illustrator at Solstice Studio.

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Sarah Kim

UX Designer/Marketing Director at Twelve Rivers Realty.

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David Zavala

Business Owner, Certified Professional Coach, Mental Health Professional, etc… at Sense Counseling.

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Erica Robert Pallo

Access Services Coordinator at Harvard University’s Baker Library; Writer & researcher as a master’s degree student in English at Harvard; Media maker at EEven/Odd Productions.

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)