
Ilana Labow
Ilana is Director of Fresh Roots Urban Farm Society, creating community-engaged learning opportunities through urban agriculture. Fresh Roots grows resilient, engaging, education-based neighourhood farms accessible to Vancouverâs diverse communities. Ilana received urban farm and community development training and subsequently worked with the internationally renowned urban agriculture organization Growing Power (Milwaukee & Chicago, USA: www.growingpower.org), and studied sustainable agriculture and conflict-resolution at the multi-national peace institute Arava Institute for Environmental Studies, in Israel (www.arava.org). Ilana currently sits on the steering committees of Farm to School BC, Sustainable Opportunities for Youth Leadership (SOYL), is a member of the Vancouver Food Policy Council, and was recently nominated as one of the Vancouver Parks Boardâs Remarkable Women in food of 2013. Along with all this, Ilana loves drinking coffee on her stoop in the sunshine.
Marc Schutzbank
Marc Schutzbank is co-director of Fresh Roots Urban Farm Society, where he is integrating production and local food markets into neighbourhoods. Marc is a recent graduate of the MSc. Integrated Studies in Land and Food Systems program at the University of British Columbia, where he investigated the economic viability of urban farming - exploring how urban farmers are developing their businesses here in Vancouver. Marc is originally from the United States graduating from the University of Pittsburgh, where he graduated from the College of Arts and Sciences and the College of Business administration. When Marc is not on the farm, you can find him on the beach or in the forest.
CMV: Question?
IL: Answer.
CMV: How do you define creativity and apply it in your career
IL: My career has grown entirely from creativity. I was privileged enough to be in a position to get to hear my heart pulse, understand what fuels my passion, and pursue with full power. I get to sit with colleagues, friends, schoolteachers, community members, designing dreams of what we want out futures to look like, the future of our community, the future of society to look like, then figure out the logistics and make it happen.
So much of my job is listening to the dreams, hopes, and desires of others â and work towards figuring out how to help make them reality.
Whatâs so fun about working with food is that everybody eats. Sharing food is a timeless, universal act of community. Everyone has history with and a relationship to food. I get to creatively design spaces where people feel safe and inspired to share their lives and celebrate their dreams coming true.
CMV: Where do you find your best creative inspiration?
IL: From the people I work with, the land we live and work on, my family, my ancestry, my dreams, and the stories people share with me in our urban farms.
CMV: Whatâs the one creative advice or tip you wish youâd known as a young person?
IL: Absolutely anything and everything is possible once you put your mind to it. With appropriate proportions of willingness, determination, passion, love, and faith.
CMV: Who would you like to hear speak at CreativeMornings?
IL: Sara Kendall and Nadia Chaney
CMV: What was the best surprise youâve experienced so far in life?
IL: When Fresh Roots was first being offered opportunities to transition from a project to a non-profit society, I had tremendous anxiety and quite a lot of fear. Both of us founders had other jobs, yet couldnât seem to stop saying yes to challenging/exciting opportunities. I kept asking the universe for signs, and signs kept appearing encouraging me to stay with Fresh Roots. Nonetheless, I continued to ignore all of them, pretending I didnât see them, pretending I didnât get it.
Then my birthday came around in March, and after a day at the office (from my paying, established job) I rode my bike to Kitâs beach, sat on a boulder, watched as the sun set into the ocean (or as the earth turned away from the sun ;) and cried. I cried and cried, and then began to wail a bit, calling out into the ocean quite loudly âwhy fresh roots? Why Vancouver? Why with the soil of the Coast Salish territories?! Iâm not from here, my family isnât here, my ancestry isnât from here, why why why?!â I turned to the mountains in the north, the forests in Stanley park, acknowledging their tremendous power and beauty while still asking why because, although the land is magnificent and powerful, it isnât the land my ancestry stewarded and came from.
After twenty minutes of crying I said, again out loud, âCanât you just send me a sign?!â And just as I said it I heard clink clink, and I looked down to find a wine bottle hitting up against the boulder I was sitting on. I looked back out at the ocean, asked the universe if it is for real, looked down, picked up the wine bottle, and saw there was a message in it.
At the time it was too wet for me to pull out, so I proceeded to cry, have a spiritual release ânâ let go, and watched the moon set into the ocean. I promised I would stop asking why, have faith, and continue.
It was the Jewish Sabbath eve that night, so I rode my bike to my friends for shabbos, smashed the bottle, and pulled out a message ridden with jewish agricultural law from the Torah, on a newspaper article about Israeli settlements in Palestine. It hit home in so many ways I knew I could no longer ignore.
I asked for a sign and received a message in a bottle, on my 27th birthday, on shabbos. From then on I committed my full self to helping Fresh Roots grow.
CMV: Which relationships give you the most strength to continue pursuing your creative career?
IL: Family, friends, colleagues, and a healthy relationship with myself ;P
Ilanna Labow & Marc Schutzbank speak at CM/Vancouver next Friday, June 7, at 8:30 am. To get a ticket, sign up here.