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Write Anything Faster: A Framework for Repurposing Your Best Content

This event happened on Thu, Jul 17, 2025 • Virtual
Overview 325 Lovely Attendees
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Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Barcelona, Spain

Brand strategist, keynote speaker, personal branding expert.

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About this FieldTrip

Fresh off writing and publishing my own book, I’ll share a practical framework for turning past content into new, high-impact assets.

Whether you’re writing a book, social media posts, a content strategy, or a lead magnet, this session will help you identify what you already have and use Adobe Acrobat AI to turn it into something new.

You’ll learn how to organize, analyze, and rewrite with purpose—so you’re never starting from scratch again.

Agenda

  • Identify What You Already Have: We’ll kick off with a quick audit of your existing content—talks, blogs, emails, social posts—and uncover what’s worth repurposing.

  • See the Framework in Action: I’ll demo how I used Adobe Acrobat AI to turn old material into new formats like book sections, lead magnets, and strategic content.

  • Try It Yourself (or Follow Along): You’ll walk away with a practical framework and prompt structure to reuse your content—faster, smarter, and in your own voice.

What to know or bring

  • Bring one or two pieces of content you’ve already created—this could be a blog post, a newsletter, a talk outline, or even a social caption you liked.

  • PDF format is ideal if you want to follow along inside Adobe Acrobat. 

  • No prep required—we’ll use what you already have.

What to expect

Workshop format!

A hands-on session where participants get to build, craft, or create something tangible.

It will be recorded!

The recording will be shared within 24 hours in the follow up email for a 30-day window, and available at the top of this page. Make sure to register for access!

Learn more about FieldTrips

This FieldTrip was made possible by

Phil profile
Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Barcelona, Spain
View profile

About Phil Pallen

Brand strategist, keynote speaker, personal branding expert.

Attendees

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Leslie bogstad

Leslie Bogstad

Marketing Dir. at Rusty Bull Brewing.

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Ana Paula Cardoso

Local Tourist Guide / Lisbon Blogger at WithLocals / Eléctrico 28.

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Kelly Kegans

Home and design editor and story scout.

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Julia Korns

Vice President, Strategy at Artemis Ward.

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Justine Hwang

Social Impact Calligrapher & Workshop Coach at It Just Flows.

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Joselyn Smith-Greene

Author, Workshop Facilitator.

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C.J. Hayden

Author, business coach, writing mentor.

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Jennifer Pazdor

Marketing and Communications Specialist at Freelance.

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Jeb Pasillas

Marketing by Day | Design by Night.

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Angelica Hamann

Graphic Designer at Angelica Hamann Design.

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Samudyatha Subbarama

Urban Planner, Integrated Sustainable Designer.

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Kaily Serralta

Sr. Digital Communications Manager at Friends of Waterfront Park.

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Meena Selvanathan

Marketing Operations Specialist.

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Katie Gziryan

Director of Public Affairs at Washington State University.

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)

This FieldTrip was made possible by