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📈 The Future-Ready Brand: AI Tools for Creative Professionals

Overview 490 Lovely Attendees
Phil profile
Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Barcelona, Spain

Brand strategist, keynote speaker, personal branding expert.

About this FieldTrip

Join Brand Strategist Phil Pallen to explore practical AI tools and tactics that can streamline your creative workflow, enhance your brand, and save you time. Learn steps to uniquely position your brand with the help of AI, and build an effective brand—including a mood board, photography, color, and complementary typography.

Phil will demonstrate each stage using Adobe Express and Adobe Firefly, sharing insights from his career with nearly 400 clients in over 30 countries.

Leave with personalized recommendations and a clear plan to elevate your brand using AI.

✨WHAT TO EXPECT

✔️ Position (or reposition) your personal or company brand for success

✔️ Write a strong positioning statement using an AI-powered formula

✔️ Develop a winning mood board to inspire your visual brand

✔️ Create a comprehensive logo system for web and print use

✔️ Choose color and typeface for your brand

✔️ Build an effective brand with dynamic photography, including AI-generated images and stock photos

✔️ Achieve clarity on exactly what you need to do, step by step

✔️ Log into your free account on Adobe Express today to follow along!

ABOUT YOUR HOST

Phil Pallen is a leading brand and AI strategist who has helped hundreds of small businesses achieve meaningful growth. He is a trusted collaborator of Adobe, a member of the Content Authenticity Initiative, and has delivered keynote speeches on five different continents. Phil is the author of AI for Small Business, publishing in October 2024. Connect with him on Instagram, LinkedIn and YouTube.

EVENT TYPE

📈 Level Up Your Work Skills

HEADS UP!

🎉 Join the 15-Minute After Party!

FieldTrip After Parties are an experiment in creating opt-in spaces for more connection among FieldTrip Goers via Breakout Rooms.

🌎 Meet participants from around the globe. Your next collaborator, friend, or spark of inspiration could be just one breakout room away. Bring your insights, questions, and ideas to the table. This is a space for mutual inspiration and shared growth!

👋 Your FieldTrip Support Person will give you instructions on how to join at the end of the FieldTrip!

⏰ The 15 minutes is in ADDITION to the event time on the page, so add a buffer to your calendar!

RECORDING STATUS

🎥 ✅ This FieldTrip Will Be Recorded and Shared in the 24-hour Follow Up Email for a 30-day window. Make Sure to Register for Access!

💓 THIS IS A PARTNERED FIELDTRIP

With a sincere commitment to our creative community, we partner with companies that truly care to curate meaningful content for our universe. Expect a fusion of industry insights, cutting-edge tools, shared passions, and tons of (virtual) confetti. Learn more on our blog.


What to expect

Lecture format!

This is a more traditional format where participants absorb information through presentations and talks.

Real-time only!

This FieldTrip will not be recorded.

Learn more about FieldTrips


This FieldTrip was made possible by

Phil profile
Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Barcelona, Spain

About Phil Pallen

Brand strategist, keynote speaker, personal branding expert.


Attendees

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Anne Fletcher

Art Administrator at Capital One.

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Andrea Smith

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Jodi Friedman

Product Photographer & Stop Motion Artist at Jodi Friedman Photography .

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Deidre Otto

Marketing & Communications Coordinator at Sierra Winter Jewelry.

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Vonetta DeVonish

Content Designer/UX Writer at JPMorganChase.

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Sherita Harkness

Creative Strategist and Consultant at Trading Fourz .

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Joan Marable

Retired Communications Professional.

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Thessa Dimasuhid

Learning Experience Designer.

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)


This FieldTrip was made possible by


FieldTrip support person

We’ll be there during the event to answer all your questions and make you feel at home