We can expand our ideas of who we are and what we think we do

Rob Alderson from Wetransfer explores how creatives see themselves and each other as well as how creative organisations define themselves. He examines how the most exciting things in the creative world happen when we go beyond the ideas of who we think we are and what we think we do. Rob shares his childhood ambitions of becoming a journalist and the twists and turns that defined his career so far. He also confesses that he is not, in fact, Danish.

About the speaker

Rob Alderson is an accidental arts and design writer. He started off as a newspaper journalist before joining It’s Nice That in 2011 where he spent four years overseeing its website, magazine and events as Editor-in-Chief. He has also written for The Guardian, Creative Review, Dezeen, The Financial Times Magazine and BBC.com and AIGA’s Eye on Design website. In 2016 he moved to Amsterdam to head up WeTransfer’s new content department.

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