Panos A. Panay and R. Michael Hendrix
• – • Zoom
About the speaker
Panos A. Panay is the Senior Vice President for Global Strategy and Innovation at Berklee College of Music, the founder of the Berklee Institute for Creative Entrepreneurship (BerkleeICE), and a fellow at MIT Connection Science. He is also the founder of Sonicbids, a leading platform for bands to book gigs and market themselves online, as well as cofounder of the Open Music Initiative. He has spearheaded multidisciplinary collaborations between Berklee and MIT, the design firm IDEO, and Brown University. Panay has been named toFast Company’s Fast 50 list, Inc. magazine’s Inc. 500, and the Boston Globe’s Game Changers among other awards and honors. He has spoken about the future of the music industry on programs such as CNBC’s Squawk Box, at events such as the World Economic Forum at Davos, Switzerland, and has delivered keynote addresses at events and universities around the world.
R. Michael Hendrix is a Partner and Global Design Director at IDEO, a design and innovation consulting firm, where he has worked on everything from home goods to homeland security. His illustrious twenty-five-year career has made him a sought-after speaker; he has delivered design keynotes at Fast Company, Wired, SXSW, American Institute of Graphic Arts, Fuse, HOW, and Design Management Institute among others, plus music keynotes at SXSW Music, Sonar Plus, and Moogfest. He is also an Assistant Professor of Music Business/Management at Berklee College of Music and a regular guest lecturer for professional societies and universities across the globe. In his downtime, he writes and records music as R.M. Hendrix.
Additional details
Discover what the musical mind has to teach us about innovation in this fascinating book, featuring interviews with Justin Timberlake, Pharrell Williams, T Bone Burnett, Gloria Estefan, Imogen Heap, and many more.
Musicians may just hold the keys to innovation in business. They don’t think like we do, and in the creative process, they don’t act like we do. It’s no coincidence that some of the world’s most respected creators are also entrepreneurs.
In Two Beats Ahead, Panos A. Panay, senior vice president for strategy at Berklee College of Music, and R. Michael Hendrix, global design director at IDEO, interview some of the nation’s top musicians and business leaders about how they approach innovation differently. They speak with hit maker Desmond Child about the importance of demoing and with industry legend Jimmy Iovine about listening and knowing your audience. Readers will learn the secrets of collaboration from Beyoncé and Pharrell Williams, about “daring to suck” from Justin Timberlake, about the power of reinvention from Gloria Estefan, and the importance of experimentation from Imogen Heap and Radiohead. And they’ll learn the value of finding and producing talent with T Bone Burnett and Hank Shocklee, cofounder of Public Enemy.
A window into these brilliant mindsets, this book equips any entrepreneur or innovative thinker with tools they can put into practice to thrive in an evolving world.
May’s Theme is Resilient
To be resilient is to be adaptable. It’s a way of being that’s flexible and alive, bouncing with the stuff of survival: learning, evolving, and intertwining our roots to share resources and to create a strong anchor of collective care. Like trees in a storm, it means swaying instead of snapping.
Persevering in the face of hardship and heartbreak is not easy, to say the least. “I think of resilience as the strength and speed of our response to adversity,” says Adam Grant, psychologist and co-author of Option B, a book about resilience. To heal, to grieve, to bend but not break? It requires time and dedication to build these muscles of resilience. “It’s a skill set we work on throughout our lives.”
Whether for your life, community, or planet, consider this: What can you do today to help build strength and ease for the future?
CreativeMornings/Dallas chose May’s Resilient theme, and Niki Dionne made the accompanying illustration.
