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Kathie Baptista

Kathie Baptista Creative Studio - Vibrant

part of a series on Vibrant

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Kathie shares her vibrant design style and the experiences that led her to start her own design studio.

Kathie Baptista’s creative practice began as a child, developed and refined through school and work, and has captured the eye of clients such as Target and Pepsico. She harnesses her Latin heritage and passion for social and progressive causes to deliver high-energy, high impact work.

About the speaker

Kathie Baptista is the creative director and founder of Kathie Baptista Creative Studio, a Latina-owned branding and design studio.

As a first-generation Nicaraguan American from Miami, Florida, Kathie knows the value of individuality and owning your own superpower. She graduated from the University of Central Florida with a BFA in Graphic Design, and quickly made a name for herself in the industry as a bold designer.

With almost 15 years of experience in design, lettering, advertising, and art direction, Kathie has developed visual identities, campaigns, and typographic designs for clients such as Google, Target, PepsiCo, Charlotte Magazine, and more. Today, Kathie specializes in creating vibrant, impactful brand identities for creative businesses and entrepreneurs.

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