Actor, writer and blogger John Ross Bowie talks political campaign design and messaging at the October 2012 CreativeMornings/LA.
This year, we heard an old story for the first time. An awkward kid is given superpowers - he makes a terrible mess of his new abilities while trying to take down his nemesis – and he learns that with great power comes great responsibility. Also, they made a new Spiderman movie!
This talk – the REBOOT OF THE TERRIBLE CAMPAIGN FRANCHISE – will avoid policy to instead talk about optics, messaging and terrible gaffes, illustrating how terribly botched campaigns have a rich and varied history. We’ll go back from “Corporations are people, my friend” to Kerry’s windsurfing, Dukakis in the tank, and a candidate who actually promised to RAISE taxes during his convention speech.