Jessica Hay speaks on the end of the marijuana prohibition and how it’s ‘budding’ new beginnings in many industries including the creative field.
Jessica Hay, Creative Director at Canopy Growth Corporation speaks on the end of the marijuana prohibition and how it’s ‘budding’ new beginnings in many industries including the creative field. Jessica is responsible for the Art Direction of the first and only award-winning cannabis-focused Visitor Centre, and has helped develop and maintain globally recognized brands such as Tweed, Spectrum Therapeutics and Canopy Growth Corp. As part of her responsibilities at Canopy she has a leadership role in building and overseeing the internal agency of a 40+ person multidisciplinary creative team. She is working towards breaking down the stereotypes and stigmas associated with cannabis and developing a culture and brands that value community.