Designing for kids!

December 19, 8:30am - 10:00am CET. Hosted at Frog Milan

part of a series on Education

About the speaker

Matteo Loglio is an interaction designer, creative technologist and co-founder at Primo. Previously working for Officine Arduino and FabLab Torino, he’s specialised in digital fabrication and early-stage prototyping, mainly on tangible interfaces and physical products. Co-founder of the London-based startup Primo, he’s now developing the next generation of connected toys, starting with the Cubetto play-set: a product crowd-funded in 2013. Honoured with an IXDA Award, he’s also an Interaction Design Practitioner at Central Saint Martins in London

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Additional details

Primo from on Vimeo.

Primo is a London based company, working on the next generation of educational tools. Their first product, the Cubetto play-set, is a colorful tangible robot designed to introduce programming to pre-literate children. The toy was successfully launched on Kickstarter last year and now they are working on new educational concepts related to technology and education. Matteo Loglio, designer and co-founder at Primo, will tell us more about their process and how they launched the company.