Event Host & Facilitator at Made&Spotted, LLC.
My name is Ariel Coello. I’m the founder of Made&Spotted, a Brooklyn-based events/experience agency. I have worked primarily as a brand consultant and lead designer for a broad range of clients in the retail space such as Bobbi Brown, Target, Pepsi, Loreal, and Starbucks to name a few. My work spans the design development of pop-up shops, product workshops, trade shows, and a range of displays, props, and environmental graphics for seasonal launch campaigns. Outside of my usual gigs, you’ll likely find me hosting a class about ‘tapping into our inner-creative’ (coffee at-hand), tackling some DIY projects, or out on a long hike soaking up some of mother nature. Let’s connect :)
Join an interactive street art experience— right from your home! A special way for like-minded creatives, art-lovers, friends and family of all ages to experience Brooklyn’s outdoor museum under a new lens.
WHAT WE’LL DO:
1) Take a Virtual Art Walk Featuring 40+ Artists:
Explore NYC and the vibrant walls of the Graff arts collective, a fairly-hidden gem in East Williamsburg. You’ll learn about a wide-range of artistic styles without having to even step foot outside. As I tour you around the neighborhood I’ll share some of the artist’s unique stories, common techniques, and the cultural roots of NYC’s graffiti scene.
2) Discover the Largest Street Art Gallery in the USA:
Next, I’ll take you over to the Bushwick Collective, first founded in 2011, now the largest outdoor street art collective in the country. This is a huge tourist hub, featuring murals from dozens of international artists. I’ll share some insights on the commercialization of street art, modern styles, and how the outdoor art landscape continues to evolve over time.
3) Tap into Brooklyn’s Graffiti, Pour a Drink & Connect:
Brooklyn is a thriving hub for some of the finest coffee roasteries and beer breweries in the world, places where many of us typically enjoy time socializing with friends and family. As we navigate the challenges of social distancing, I encourage you to pour one of your favorite drinks and we’ll spend some time along the tour connecting together around the arts. Cheers!
About your Host
My name is Ariel (you can call me Ari). I’m a designer, mostly working in visual retail and store design, with a decade of experience shooting urban photography, studying graffiti styles, and connecting with Brooklyn’s street art community. I’m usually on a bike searching for the next coffee spot with a savvy aesthetic. I’m thrilled to offer guests a dynamic street art experience that will indulge all the senses! Find me over @madeandspotted.
This is a more traditional format where participants absorb information through presentations and talks.
This FieldTrip will not be recorded.
Event Host & Facilitator at Made&Spotted, LLC.
My name is Ariel Coello. I’m the founder of Made&Spotted, a Brooklyn-based events/experience agency. I have worked primarily as a brand consultant and lead designer for a broad range of clients in the retail space such as Bobbi Brown, Target, Pepsi, Loreal, and Starbucks to name a few. My work spans the design development of pop-up shops, product workshops, trade shows, and a range of displays, props, and environmental graphics for seasonal launch campaigns. Outside of my usual gigs, you’ll likely find me hosting a class about ‘tapping into our inner-creative’ (coffee at-hand), tackling some DIY projects, or out on a long hike soaking up some of mother nature. Let’s connect :)
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The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.
Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.
Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going!
Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.
We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things. Try “Yes! And…” in conversation.
It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)