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Alex Porter-Currie

Decide to Ride

part of a series on Crossroads

14:02

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Alex Porter-Currie speaks about becoming un-stuck in your creative career

Alex is co-founder and producer at High Tide, a film production company making content that audiences remember. Their clients include Glenmorangie, The Scottish Government and Mitsuba Snacks. Like many creative businesses, High Tide had a tough time in 2023-2024. Alex shared what she learnt from this period, how the business came back to life, and what to do to get unstuck in your creative career.

About the speaker

​Alex Porter-Currie is the Co-Founder and Managing Director of High Tide, an award-winning film production agency based in Edinburgh. In 2023, Alex was recognised in the BIMA100 as a 'Champion for Change: Planet' for her commitment to environmental sustainability in digital media. ​

High Tide, founded in 2016 by Alex and her husband Eathan Currie, specialises in high-end film production for digital campaigns, TV advertising, and brand promotion.

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