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Hello! I'm a brand designer & strategist and creative director of my own design agency FZK Franziska based in Santa Fe, NM. When I hear someone describe their passion I instinctively see how that could be translated into a visual story. We build brands on & offline for our clients in the design industry.

I've worked in many design disciplines over the years: architecture, interior design, styling, web design, graphic design, ... I'm hands on and also love making things. I have hand stitched entire dresses and am also remodeling an old adobe with my husband at the moment. My plastering skills are definitely improving! And I'm an entrepreneur at heart and sort of a business nerd. If I am not looking at a design magazine, Pinterest or Instagram in my free time, I am listening to podcasts about entrepreneurship learning how to improve my business skills.

I may be looking for a designer to add to my team sometime this year...

All the tools Todd Herman teaches in the 90 Day Year.

In my line of work: Laura Guido-Clark, Li Edelkoort, Ilse Crawford, Faye Toogood. They all have built amazing businesses & bodies of work. They are my role models. Also Todd Herman, a gifted performance coach, whose teachings have enabled me to be productive again after many challenging years.

Understanding the world around me through design trends. Others watch the news or the stock market, I get where we are at and where we are heading as a culture in our collective consciousness through analyzing trends in design.

Business consultant and/or chief inspiration officer to anyone who needs some.

Pictures, all of them pretty pictures... Mostly in the format of spreads from design magazines. If I see the cover of a magazine I loved, I can recall the image spreads that spoke to me in that issue...

I would listen first to find out where they are struggling and then see if I have any experience to offer.

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