Ready for another CreativeMornings event? Not only will you get an awesome talk this time, illustrator, art director and designer Mimmi Smith will have an exhibit for you as well. So come early! 

Mimmi draws and colors her universes with a hint of escapism and melancholy. The characters and expressions in the illustrations visualize the feelings and situations of everyday human life. In twisted, beautiful, crocked, and humorous ways.

Linda Larsson caught up with Mimmi for a short interview: 

1. Who are you and what do you do?
I’m Mimmi Smith, from Gothenburg – designer, scribbler, and aspiring art director. I create various things within fashion, art, magazines, and advertising. 

2. What does “being creative” mean to you?
Working with the ideas that pop up inside your head. Bring them to the table and visualise them with colours, words, shapes or sound. 

3. Can you describe the time when you first realised that creating was something you absolutely had to do?
Making my own fishnet-stockings by using the white plastic net that came with my dad’s wine bottles. If not then, I realised it when I got my first pen and paper. 

4. What work do you most enjoy doing?
Everything from design that feels unique and strong, to art and visual work that you get a good feeling from. As long as you get your flow and surround yourself with nice people. 

5. What inspires you? 
Movies, music, people, cities far away, nature, fantasy. 

6. What are you trying to communicate with your art? 
Reflection. 

7. What makes you happy? 
Music that gets you going or sipping wine abroad.

8. What superpower would you have and why? 
Time travelling or healing.  

9. Name something you love, and why. 
Family and friends – I can be weird or confused and still get their advice or support. 

10. What is your dream project? 
Still waiting for it… 

11. What’s the best piece of advice you’ve been given? 
Trust people – You can't control everything.

The next CreativeMornings is on Friday, March 24. The tickets drop Monday, March 20. They’re free, and they go fast.

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