We envision a world without waste.

Waste is a design flaw.

Nature was the original closed-looper.

Better design = better business = better design = better business.

We're often working against nature, not with it.

Minimizing harm is not being sustainable. We need a revolution.

Surround yourself with people who are more experienced than you.

Starting somewhere and doing is the best place to start.

Make do and mend.

We envision a world that is more inclusive and community driven.

To make the world a better place I can do that through two things: Better business and better design.

Waste is a design flaw.

Embrace design philosophies that take into account the whole lifecycle of a product.

In closed looped thinking, the resources you're using should always be used at their highest possible value. Remanufacture should be one of the last resorts. Recycling should never happen, because it is inevitably a downgrade of the use of the product.