Peter Jude Ricciardi

What I started to learn was the adventure, not the explanation, is what captures people attention.

A lot of people... said you have a different style, a different way of looking at things. I said that's because I never learned the proper rules. I always just approached things by flipping them upside down.

Trojan Horse marketing: If you don't like scallops, wrap a scallop in bacon, you'll love it. So taking your marketing message and wrapping it in bacon usually does the trick.

If you can be available, you can be open, and you can be bold, you're life can change in a lot of different ways.

This is a guy with no college degree, no formal experience, who just sees things as doable within any given moment.

I like to work under the impression that ideas are never ever limited by budget.

I always tell people, whether you hire me for something or not, find the people who you trust, find the people who are honest with you.