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Level Up Your Work Skills
Online Shop Dos & Don’ts: Live Critiques
This event happened on Thu, Nov 6, 2025
•
Virtual
Overview
171 Lovely Attendees
171 Lovely Attendees
Seattle
As a champion of creative brands, and a lifelong problem-solver, I’ve focused my career for the last 20 years on building online homes for fascinating people. My design agency, Aeolidia, creates branding, email marketing, and super-effective Shopify sites for designers and artisans. Ask me any ecommerce question!
I live in Seattle, am raising teens, will walk any distance, always have a pile of books by my bed, and was once bitten by a baby elephant seal. Can talk all day about: the business book I’m currently reading, website pet peeves, ocean life, and entrepreneurship.
About this FieldTrip
Could your ecommerce site be performing better?
Submit your site and get an expert opinion.
We’ll talk about homepage content, common mistakes my Shopify agency sees, and how to strategize navigation. We’ll brainstorm calls to action, newsletter subscribe offers, and your overall message. Improve your conversion rate, average order value, and return customer rate with these tips.
You’ll leave with many actionable fixes to help you increase sales online.
What to know or bring
What to expect
Workshop format!
A hands-on session where participants get to build, craft, or create something tangible.
It will be recorded!
The recording will be shared within 24 hours in the follow up email for a 4-day window, and available at the top of this page. Make sure to register for access!
Seattle
About Arianne Foulks
As a champion of creative brands, and a lifelong problem-solver, I’ve focused my career for the last 20 years on building online homes for fascinating people. My design agency, Aeolidia, creates branding, email marketing, and super-effective Shopify sites for designers and artisans. Ask me any ecommerce question!
I live in Seattle, am raising teens, will walk any distance, always have a pile of books by my bed, and was once bitten by a baby elephant seal. Can talk all day about: the business book I’m currently reading, website pet peeves, ocean life, and entrepreneurship.
Attendees
Sheila Lewis
Comms Leader. Spokesperson. Crisis Comms Expert. at DC Housing Authority.
Kristen Winn
Artist, Labyrinth Builder, Healing Stone Maker at Kristen the Red.
Michelle Jolliffe
Partner, Developer at Present Studio.
Janet Louboutin
Director of Digital Marketing.
Shannon Holt
CD at ASTOUND GROUP / HVY DRT.
Abby Ross
Geri Shields
Graphic Designer & Illustrator at Geri Shields Studio.
Samyuktha Krishna
Freelance Illustrator.
Lulú Almazán
Associate Creative Director.
Motu Shafau
Communication Officer.
Kimberly Lee
SoulCollage® & Creative Writing Workshop Facilitator.
Dan Song
Product Designer.
Larissa Arnold
Creative Chaos Dragon at Siarlas K.
Cynthia Morris
Coach, author, artist at Original Impulse .
Cynthia Ferguson
Training Manager at Magellan Federal.
Silvana Maldonado
Deborah Koo
Product Designer.
Caren Young
Fractional Product Operations Consultant at The Professional Adult.
Juneous A. Pettijohn, MPH
Federal Employee/Business Owner at InnerRise Unlimited.
Miranda Baker
Graphic Designer at Texas Association of Counties.
How to make the most of FieldTrips
The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.
Show up fully
Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.
Stay curious
Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going!
Celebrate your host
Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.
Support each other
We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things. Try “Yes! And…” in conversation.
Not vibing?
It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)