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LEVEL UP: Tools for Social Media Video Creators

Overview 594 Lovely Attendees
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Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Barcelona, Spain

Brand strategist, keynote speaker, personal branding expert.

About this FieldTrip

Everyone and their sibling is a content creator these days, and for good reason. But when it comes to tools, both hardware and software, it gets overwhelming fast.

You can’t control whether a video goes viral. But you can control the quality, and that matters more than you think.

Phil Pallen walks you through his exact setup, workflow, and a starter gear list with a clear upgrade path for when you’re ready. You’ll leave with the tools, software, and framework to stop overthinking and start creating.

Level Up badge ⭐️ This FieldTrip is part of our Level Up Series with Adobe!

This FieldTrip is a part of Level Up, a series of FieldTrips and resources designed to help you grow, gain confidence, and take meaningful next steps in your creative career. This series is made possible by CreativeMornings’ global partnership with Adobe. Learn more about the program and upcoming FieldTrips and check out more ways to Level Up.

Agenda

  • ✓ Phil will walk through the hardware he uses daily, covering his starter setup and the upgrades he's made along the way, including cameras, mics, and lighting.

  • ✓ From there, Phil will share a live software walkthrough and screen-share his full production workflow from raw footage to published post, so you can see exactly how it all comes together.

  • ✓ We'll wrap up with an open Q&A on gear, software, workflow, or anything else on your mind.


What to know or bring

  • A laptop or device to take notes and follow along.

  • If you already have any gear (camera, mic, lighting) or use any editing software, jot down what you have before the session so you can apply Phil's framework to your own setup in real time.


What to expect

Workshop format!

A hands-on session where participants get to build, craft, or create something tangible.

It will be recorded!

The recording will be shared within 24 hours in the follow up email for a 200-day window, and available at the top of this page. Make sure to register for access!

Learn more about FieldTrips


This FieldTrip was made possible by

Phil profile
Your Host

Phil Pallen

Brand Strategist at Phil Pallen Collective, LLC.

Barcelona, Spain

About Phil Pallen

Brand strategist, keynote speaker, personal branding expert.


Attendees

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Rebecca Vogel

Communication and Marketing Specialist at U-M School of Art and Design.

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Stephanie Koder

Climate Director at The Nature Conservancy.

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pragathi bansal

Community and Events Manager.

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Darren Brown

Photographer at Darren Brown Photography.

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Kyla Carter

Marketing Coordinator at Sara Hillery Interior Design.

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Tyler hyde   web new

Tyler Hyde

Brand Strategy Manager at Scripps National Spelling Bee.

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Sweimer bio

Shelby Weimer

actor, writer, and content creator.

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)


This FieldTrip was made possible by