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⭐️ How to Grow: Build a growth marketing strategy that works

Overview 528 Lovely Attendees
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Your Host

Sarah Stockdale

Toronto

Founder: growclass.co, helping underrepresented folks build incredible businesses and careers that get them paid. Author at wntta.co. Host of the Growth Effect podcast.

About this FieldTrip

I know what you’re thinking, but I promise, this is not about “growth hacking”. We won’t get into slimy broey marketing— but we will dive into how to grow a business in a strategic, lean, and creative way. In this practical session, we’ll dive into the fundamentals of Growth Marketing. You’ll learn about how to think about marketing like a seasoned growth professional, how to build an effective growth strategy, how to test your ideas in real time, and how to overcome your perfectionism so you can get sh*t done in your business.

✨WHAT TO EXPECT

✔️ Growth 101: What is growth marketing? Learn what a growth marketing funnel is, and how to use it for your business.

✔️ Growth Strategy: Discover how to build an effective growth marketing strategy (that doesn’t cost thousands). Learn about how to find the right mix of channels to reach your audience and convert them into customers.

✔️ Experimental mindset: Identify how to think about failure differently in your business; how to overcome your perfectionism, and finally put your work into the world.

💌 MAILCHIMP & CO SPECIAL EDITION

⭐️ At CreativeMornings we love providing tools and resources for you to connect with other like-minded individuals around the world and help grow your creative business. We have partnered with our friends at Mailchimp to expand your network and resources through their free Mailchimp & Co program.

📝 Members of Mailchimp & Co will gain access to some incredible post-event perks, including on-demand viewing of the full event recording plus bonus content in Mailchimp Academy, recap materials and FieldTrip “cliffs notes.”

⚡️Not a member of Mailchimp & Co yet? Sign up for free to unlock these benefits, plus get access to invaluable tools, exclusive content and a bustling, engaged community of like-minded marketing pros.

ABOUT YOUR HOST

Sarah Stockdale is the Founder of Growclass, where aspiring marketers and founders come to learn how to grow their businesses and connect to an incredible network. Sarah is also the Host of The Growth Effect, and the Author of We Need To Talk About This .

EVENT TYPE

📈 Business Skillz


What to expect

Lecture format!

This is a more traditional format where participants absorb information through presentations and talks.

Real-time only!

This FieldTrip will not be recorded.

Learn more about FieldTrips


This FieldTrip was made possible by

About Sarah Stockdale

Founder: growclass.co, helping underrepresented folks build incredible businesses and careers that get them paid. Author at wntta.co. Host of the Growth Effect podcast.


Attendees

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Siyanda Yabo

Brand and Communications Assistant at WCG.

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Lynnelle Morgan

Marketing Manager at Louisville Tourism.

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Holly Gordon

communications, community engagement, program & operations management, bike tourism, freelance writer.

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Kelly Thibodeau

Principal at Squarely Accessible.

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Adele Lindsay

Photographer/Social Media Strategist at Crescent Creative.

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Nicole Vega

Project Manager at Salvage Advertising.

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Amy Lajiness

Psychotherapist & Coach at Inner Nature Therapy & Highly Sensitive Parenthood.

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karen gross

Sr. Creative Development Manager at T-Mobile.

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Jo-Anne Lauzer

Freelance Writer at Savvy Media.

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Kristina Betke

Brand Strategist at The Upper Brand.

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Andrew Lentini

Director of Marketing and Communications.

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)


This FieldTrip was made possible by