Critique With Power: Learn to see work more clearly and up your critique game to improve the quality of your feedback and your own projects.
What makes a concept good? What is good work? How do we know what will work and what won’t? These general terms don’t really inform us constructively.
In this workshop, we’ll learn a human-centered approach to evaluating visual communication on a new and powerful level. We’ll learn how to instantly see where work can be improved and to clearly and effectively articulate our feedback.
Work can be broken down by concept and execution—and beyond. We’ll learn the anatomy of concept: a proven model that breaks down ideas into working parts to help us see them clearly and evaluate them objectively. We’ll spend time understanding how the emotive qualities of color, proportion, and form communicate feeling through their execution.
Evaluate the quality of a given message, and then learn to see how production technique lends itself to reinforce a given concept. Come on out and see us!
This is a more traditional format where participants absorb information through presentations and talks.
This FieldTrip will not be recorded.
Co-founder at The Pios LLC.
Realtor at Scout Properties.
Animator and Designer.
Design Director at DesignUps.
Senior Marketer at TeamGantt.
Managing Editor, HR Tech at TechnologyAdvice.
Freelance Creative.
Advertising Consultant at Freelance.
Owner/Graphic Designer at Kairos Designs.
Lead Residential Design Consultant at Southern Athena.
Serial Entrepreneur at 6 Companies Sold - Developing 7th.
Marketing Coordinator & Graphic Designer at Innovatis Group.
Owner/designer at Homage Urns.
Film Editor.
Sr. Creative Producer + Photographer.
Marketing Coordinator at Thompson Machinery.
Account Manager at Lithographics Printing Company.
Art Director at The Gideons International.
Designer.
Creative Strategist at Interakt Labs.
The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.
Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.
Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going!
Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.
We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things. Try “Yes! And…” in conversation.
It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)