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Level Up Your Work Skills
đ Branding Framework for Creatives
This event happened on Thu, Jun 15, 2023
â˘
Virtual
Overview
421 Lovely Attendees
421 Lovely Attendees
Your Host
Keva Epale
Founder - illustrator, art director, brand designer, writer at Keva Epale Studio.
Paris region
Empowering creative entrepreneurs to build magnetic brands from themselves to their audience
About this FieldTrip
There is no formula for branding! The only common truth is that you must create your own formula. “"Branding Formula for Creatives”“ is a framework and step-by-step process that gives you a 360-degree view of what branding means for you as a creative and possibly as an entrepreneur.
During the FieldTrip, you will gain knowledge on how to begin your branding process, with actionable steps that you can follow to craft your own branding and ”“do your thing.”“ Infused with insights and observations from my investigations, as well as key ideas from experts whom I have interviewed, you will be empowered to create your formula and start thinking as part of an ecosystem.
â¨WHAT TO EXPECT
âď¸ There is no mistake in Branding, each action you have taken until this date is a step closer to you crafting your space, your way on your terms. With one superpower in mind your creativity for good. Branding has a beautiful purpose, it is also an activator for many others.âď¸ First, I will share my formula and deep dive into the action steps for each element of the formula, providing prompts in each section that apply to each creative and their unique context.
âď¸ Then, we will dive into the purpose of branding: to express and "do your thing”. We will explore strategic tips for two creatives on the spot.
âď¸ Finally, we will also have Q&A sessions and brand healing talks to bring some joy and light to the demanding process of branding, especially in the era we live in. Branding is a long-term process and a superpower for creatives. We should think and create our ecosystems, there lies the power of co-creation.
đWHAT TO KNOW OR BRING
âď¸ A notebookâď¸a link to your website, resume, or any space that portrays your branding (you could be selected for a Live brand healing talk)
âď¸ your definition of what branding means to you.
ABOUT YOUR HOST
“I started my business as a designer. I had never imagined it would birth a creative entrepreneur”.
Keva Epale is the founder of the Keva Epale Studio. She is an art director, illustrator and brand strategist. Her studio aims at creating content and tools to empower creative entrepreneurs to craft magnetic brands from them to their audience. By demystifying branding and promoting diverse narratives, she intends to empower and inform a broader audience.
EVENT TYPE
đ Level Up Your Work Skills
RECORDING STATUS
đĽ â This FieldTrip Will Be Recorded and Shared in the 24-hour Follow Up Email. Make Sure to Register for Access!
What to expect
Lecture format!
This is a more traditional format where participants absorb information through presentations and talks.
Real-time only!
This FieldTrip will not be recorded.
Your Host
Keva Epale
Founder - illustrator, art director, brand designer, writer at Keva Epale Studio.
Paris region
About Keva Epale
Empowering creative entrepreneurs to build magnetic brands from themselves to their audience
Attendees
Yasmine Nur
Rayshauna Gray
Entrepreneur & Researcher at The Gray Area.
Jamila Breese
Creative Director, Learning UX Lead at Kaiser Permanente.
Wins McDonald
Business Model Strategist at Inspire Income Impact.
Katy Kropka
Communications and Marketing Coordinator at Trucking HR Canada.
Naomi Muller
PR witch .
Veronica Rivera
Migration & Creativity Facilitator, Coach + Writer at a better side.
Yennifer Pedraza
Designer & Strategist.
Valeria Aleksic La Cruz
Multidisciplinary Creative, specialised in Brand Design and Photography at Looking for Opportunities.
Charmaine Guillory
Market Research & Innovation Strategy .
stacey hagen
Sarah Haro
Production Team Lead at Design Works Studio, Inc..
Sabirah Ali
Robyn MacMillan
Sam Floyd
NYS Peer specialist at Anonymous CreativeMornings Community Member.
Stefanie Kruse
Joana Duarte
Shari Bare
Senior Facilitator at Shopify.
Tasha Monserrat
Creative Team Lead at Tackle.io.
Tim Hamons
Creative Enabler, Visual Thinking Strategist at Art of Awakening.
How to make the most of FieldTrips
The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.
Show up fully
Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.
Stay curious
Wear your beginnerâs hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going!Â
Celebrate your host
Our hosts are members of the CreativeMornings communityâjust like you! Everyone comes to this with different backgroundsâa lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.
Support each other
Weâre all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things. Try âYes! AndâŚâ in conversation.
Not vibing?
Itâs 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)