Curiosity binds humans together.

Adrian Ho, CEO and founding partner at Zeus Jones, offers thoughts on honest work, leading by values, and how to use questions and curiosity to drive new thinking.

About the speaker

Adrian is CEO and founding partner at Zeus Jones an innovation and design agency headquartered in Minneapolis. Their work is centered around brand, service and product innovation in the areas of food, technology, healthcare, sports, home and office products and fashion.

He’ll talk about building a creative company entirely around values and how every decision flowed from them.

Before Zeus Jones Adrian spent six years as the director of strategic planning for Fallon Worldwide where he led one of the most respected strategy departments in the country.

He spent two years at Goodby, Silverstein & Partners as the planning director on HP where he helped to launch the Invent campaign, and led global strategy across HP’s various agency partners. Before that he was the lead planner on Microsoft at Anderson & Lembke where he helped the agency transform its relationship from the b-to-b agency to worldwide agency of record for the entire Microsoft brand.

Adrian has won numerous strategic effectiveness awards from the Effies, IPA and the Jay Chiat Strategy festival among others. For many years he served on the AAAAs account planning board and helped to develop and co-chair the strategy awards program.

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