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📈 Write a purpose statement for your small business

Overview 391 Lovely Attendees
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Your Host

Lieke Hallegraeff

Founder at Purpose Club.

Amsterdam

Hi! I am Lieke, the founder of Purpose Club and my mission is to create more purpose driven leaders in the business world.

I do this through: 👉🏼 Workshops and training (inspirational or as part of a program) 👉🏼 Purpose and sustainability strategy and consultancy services 👉🏼 1:1 Leadership coaching 👉🏼 Keynote speeches & talks

Next to Purpose Club, I am a teacher at the Erasmus University in Rotterdam (Responsible Business Leadership) and Unknown University (Art of Leadership) and got recognised as one of the top 100 women in Social Enterprises 2023 in Europe.

About this FieldTrip

The first steps to a purpose-driven brand:

It has been proven that companies with a clear purpose are more successful - they have a higher revenue, the team and/or founder(s) are more driven and they make more impact.

In this masterclass we will look for the place of your business in the world - so that it is even clearer what you do, why you get out of bed in the morning and you become stronger as a ‘brand’ for the outside world.

We will help you write a purpose statement for your business and some key takeaways on how to implement this purpose in the work that you do.

An interactive masterclass that will leave you with a lot of new energy and ideas!

✨WHAT TO EXPECT

✔️ WHAT: Who are you? Who are you not?

✔️ WHY: What do you want to be remembered for? What does your company look like in X amount of years?

✔️ HOW: How do you make those dreams come to life? How can you hold yourself accountable to live & work by your purpose?

✔️ We will dive into these topics with 3 different exercises. The outcome will be a purpose for your business, from which you can operate.


ABOUT YOUR HOST

I am Lieke, founder of Purpose Club.

My personal mission is to transform every leader into a responsible leader. Responsible leaders are leaders that dare to lead authentically, focus on the long term and are committed to doing the right thing. With Purpose Club we train, coach and inspire businesses and leaders towards the new way of working: purpose-driven.

EVENT TYPE

📈 Level Up Your Work Skills

RECORDING STATUS

🎥 ✅ This FieldTrip Will Be Recorded and Shared in the 24-hour Follow Up Email. Make Sure to Register for Access!


What to expect

Lecture format!

This is a more traditional format where participants absorb information through presentations and talks.

Real-time only!

This FieldTrip will not be recorded.

Learn more about FieldTrips

Sel06270
Your Host

Lieke Hallegraeff

Founder at Purpose Club.

Amsterdam

About Lieke Hallegraeff

Hi! I am Lieke, the founder of Purpose Club and my mission is to create more purpose driven leaders in the business world.

I do this through: 👉🏼 Workshops and training (inspirational or as part of a program) 👉🏼 Purpose and sustainability strategy and consultancy services 👉🏼 1:1 Leadership coaching 👉🏼 Keynote speeches & talks

Next to Purpose Club, I am a teacher at the Erasmus University in Rotterdam (Responsible Business Leadership) and Unknown University (Art of Leadership) and got recognised as one of the top 100 women in Social Enterprises 2023 in Europe.


Attendees

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Courtney Tenz

Writer. Editor. Translator. at The Intangibles.

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Rayshauna Gray

Entrepreneur & Researcher at The Gray Area.

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Mya Adjamah

Turbulent advocate. Creative problem-solver.

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Sam Floyd

NYS Peer specialist at Anonymous CreativeMornings Community Member.

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DANIELA MORALES

Storyteller at DANI MORALES LLC.

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Tara Levy

Nonprofit Strategist at Tara Levy Nonprofit Consulting.

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Sammie Walker Herrera

Executive Public Speaking Coach at Speak Y'all.

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)