What are Virtual FieldTrips?
FieldTrips are meetups to interact, learn and collaborate in an effort to level-up your creative life. Built on top of our 20,000 monthly attendees at CreativeMornings talks, FieldTrips are community-organized events built on the spirit of generosity that has powered CreativeMornings events for the past 10 years.
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What, Why & How to Brand Strategy with Vannett Li
August 13, 5:00pm - 6:30pm EDT. Hosted at FieldTrips on Zoom
About this FieldTrip
An in-depth look at what, why and how to Brand Strategy. We’ll explore its vital importance, break down the behind the scenes step by step, and walk through a few case studies of how it comes to life.
About your Host
Strategy Director at boutique branding agency Bartlett Brands
Vannett is an eagle-eyed insights analyst, trend spotter and innovation junkie whose passion is the marriage of business strategy and design. Her ability to naturally create connections and identify strategic tensions has lead her to award winning success in revitalizing heritage brands and creating new brands for both giant corporations and startups.
What can you expect from her? Sunshine mixed with a little bit of hurricane. She’s unconventional, provocative, and honest. Known for not backing down any challenge and always delivering clear and concise solutions strategically grounded in timeless human truths.