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About the speaker
Chief Creative Officer Perry Fair, who was ranked as one of the top 25 young advertisers in America by the AAF, currently serves as the leader of JWT Atlanta, where he oversees accounts including Transamerica, the United States Marine Corps, FEMA, Pennzoil, Quaker State, SCANA Energy, Shell, the U.S Virgin Islands and Jiffy Lube. He has been with the agency since 2011 and currently leads the Atlanta, Dallas and Houston offices alongside Chief Operating Officer Marshall Lauck. Perry joined JWT from Mullen, where he was the chief digital officer and was instrumental in the global launch of Google’s GoMo initiative and Galaxy Nexus platform. His portfolio is packed with iconic campaigns for Nike, DirecTV, Coca-Cola, Gatorade, Bacardi, Hess, E-Trade, NFL, Ketel One and Don Julio, which he created while leading creative and digital departments at Element 79, The True Agency, TBWA\Chiat\Day and Grey. His work has been honored at Cannes, The One Show, The Clios and The Art Directors Club, among others.
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When you're a craftsmen, mistakes are a part of the creative process. — Perry Fair