“Make trust your superpower”
Video by wayfaristmedia.com
About the speaker
Pedro Lerma champions a world where diversity is not just acknowledged but celebrated. As a leader in cross-cultural communications, marketing, and branding, he leverages his
vision to make significant impacts.
He established LERMA/, an agency acclaimed for its innovative approach, and has earned repeated recognition by Advertising Age, including Small Agency of the Year for 2022 and 2023, a Standout Agency on the A-list in 2024, and Agency Executive of the Year. Renowned brands such as Avocados From Mexico, The Salvation Army, He Gets Us, and The Home Depot benefit from his strategic leadership and the team’s expertise.
Dedicated to giving back, Pedro actively participates in various community endeavors, serving on boards across several key Dallas institutions and leading initiatives that foster
greater community engagement and support.
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Hosted by
LERMA/
409 N Houston Street, #700
Dallas, Texas United States 75202
Date
Partners
LERMA/
Photographer Kim Typaldos
Videographer Lizbet Palmer
