Keith Wilmot speaks on bringing commercial value to ideas and making them happen.
This February, Keith Wilmot took CreativeMornings/Atlanta by force—talking all about bringing commercial value to ideas and making them happen. Keith is the Vice President of IGNITOR, aka Chief IGNITOR, an internal creativity and innovation group and registered asset of The Coca-Cola Company in Atlanta, heading up this function on a global basis.
At his talk, he spoke about some of the processes his team uses to bring new ideas to life. Check it out for that extra dose of inspiration to make yours happen.