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How to Uncover Your Unique Value Proposition

Overview 396 Lovely Attendees
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Your Host

Rebecca Thomas

founder at not another diet.

Richmond, VA, United States

I teach the practicalities of health with innovative tools and food wisdom.

About this FieldTrip

What if there were words and phrases that compelled clients to hire you?

More than just copywriting, you need to understand how clients value you and use that language to secure new ones. Understanding and articulating your value proposition is exactly that. It’s what makes your work a singular value.

I’ll take you through the step by step process I use with every client to uncover this important, foundational information.


What to expect

Lecture format!

This is a more traditional format where participants absorb information through presentations and talks.

Real-time only!

This FieldTrip will not be recorded.

Learn more about FieldTrips

About Rebecca Thomas

I teach the practicalities of health with innovative tools and food wisdom.


Attendees

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Stefan Bielski

Pu(bli)sher at Professions on Purpose.

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Rina Malonzo

Creative Director at Tink Tank Studio.

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Rebecca Andruszka

Founder/Principal at Do Better Consulting.

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Jennifer Jung

Independent Designer at sohnmade.

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Renato Lopez Diaz

Creative Executive at Grow Media .

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Dajaira Barahona

Emprendedora y Profesional en Marketing.

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Jonathan Chan-Choong

Copywriter / Strategist.

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Kelly Brennan

Instructor, Facilitator, Connector at P. Perspectives and Solutions.

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stuart chater

Freelance Social Media Strategist at Freelance.

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Nadine Berger

Sustainability Senior Manager, iLAB Global Associate and US East Regional Lead at AECOM .

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How to make the most of FieldTrips

The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.

Show up fully

Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.

Stay curious

Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going! 

Celebrate your host

Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.

Support each other

We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things.  Try “Yes! And…” in conversation.

Not vibing?

It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)