DIY PR for Small Businesses + Side Hustles

September 8, 8:00am - 9:30am CDT. Hosted at Gerson Lehrman Group


About this FieldTrip

During this hands-on workshop, Rebekah Epstein, founder of Fifteen Media will walk you through the basics of public relations:

1) what kinds of story ideas capture the media’s attention

2) who you should contact at different outlets

3) writing pitches that don’t get deleted

4) following up to get through the noise

Whether you are bootstrapping your marketing efforts for your small business or trying to get some traction for a passion project or side hustle, Rebekah will help you break through the crowded inboxes at media outlets…and score some awesome stories about you and your business!

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