Dare with Jasmine Tan

Jasmine is the co-founder of the award-winning travel agency, Oriental Travels and Tour LLP. After working 30 years in the advertising industry, she decided to make the bold decision to change career paths. Jasmine’s passion for tourism prompted her to complete the tour guide certification course, where she met her current co-founder, Stanley.

Jasmine noticed that beyond the typical tourist destinations in Singapore, tourists often miss out on experiencing the ‘authentic’ Singaporean experience. This inspired her to create heartland tours which explores the hidden gems of our local neighbourhoods, allowing tourists to immerse in our unique culture. Her most popular tour to date is the ‘The Creepy Tales of Singapore’ which explores the World War II battlegrounds. The tour taps on good ol’ innate fear that comes from hearing real-life anecdotes of spine chilling encounters alongside the stories of historical sites.

As a strong believer that life is too short for regrets, Jasmine leads the way and hopes for everyone to discover their passions and develop their interests. Her decision to pursue a career in tourism has allowed Jasmine to connect with people from all over the world, while proudly sharing about her home country.