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Branding 101 with Vannett Li
This event happened on Wed, Jul 21, 2021
•
Virtual
Overview
434 Lovely Attendees
434 Lovely Attendees
Your Host
Vannett Li
Principal, Brand & Innovation Strategist at Comet Chaser.
Budapest, Hungary
5’3½” tall visionary w/ a firecracker personality • Reluctant Founder • California Native • Ex-NYCer • Brand & Innovation Strategist • Futurist • Global Speaker
About this FieldTrip
An 101 introduction to branding best practices and case study walk through of how to bring a brand to life.
About your host
Strategy Director at boutique branding agency Bartlett Brands
Vannett is an eagle-eyed insights analyst, trend spotter and innovation junkie whose passion is the marriage of business strategy and design. Her ability to naturally create connections and identify strategic tensions has lead her to award winning success in revitalizing heritage brands and creating new brands for both giant corporations and startups.
What can you expect from her? Sunshine mixed with a little bit of hurricane. She’s unconventional, provocative, and honest. Known for not backing down any challenge and always delivering clear and concise solutions strategically grounded in timeless human truths.
What to expect
Lecture format!
This is a more traditional format where participants absorb information through presentations and talks.
Real-time only!
This FieldTrip will not be recorded.
Your Host
Vannett Li
Principal, Brand & Innovation Strategist at Comet Chaser.
Budapest, Hungary
About Vannett Li
5’3½” tall visionary w/ a firecracker personality • Reluctant Founder • California Native • Ex-NYCer • Brand & Innovation Strategist • Futurist • Global Speaker
Attendees
Johnny Zakharia
Social Media Marketing and Media Producer at Yaletown Agency.
Jessica Midden
Brand Ambassador at Corral.
Jeremy Jones
Jennifer Dopazo
Designer at Candelita.
Jeanne Janutol
Copywriter.
🌦 Jeanette Guinn
Facilitator, Strategist.
Jewel Aldea
Tango Professional at Siempre Tango Ottawa.
Irene Pozoukidis
Middle Grade Fantasy Author.
Inesa Vėlavičiūtė
Restorative Justice Admin Officer at Community Justice Scotland.
Swagata Doloi
Israa Mukhtar
Rodrigo Amenabar
Priscilla Cherry
Podcast Content Strategist & Show Host.
Pauline Schrott
Creative Producer.
KRISTIN SALAWAY
Senior Graphic Designer at Gresham Smith.
Maya Sozer
Artist.
Joshua Magno
Sr Experience Designer at EPAM.
Lizzie Anderson
Marketing Director.
Volha Petrusiova
Translator/Traveller/Artist/Dreamer.
Ashley Mebert
Director of Afterschool & Special Projects.
How to make the most of FieldTrips
The FieldTrips experience is defined not only by what the host has to share, but also by how we show up individually and collectively. The way we show up impacts our capacity to be moved, inspired, and activated.
Show up fully
Get ready to be immersed! Engage with smiles, nods, waves, emojis. Share in the chat. Get cozy. Turn off notifications. Sip your favorite beverage.
Stay curious
Wear your beginner’s hat. Go with the flow. Welcome the stumbles and fumbles. Congratulate yourself for trying. Keep going!
Celebrate your host
Our hosts are members of the CreativeMornings community—just like you! Everyone comes to this with different backgrounds—a lot of our hosts have never done anything like this before! And we love that! Cheer them on when something goes awry and when it goes perfectly.
Support each other
We’re all figuring things out in real time. Celebrate, rather than critique emerging ideas. Cheer each other on as you try new things. Try “Yes! And…” in conversation.
Not vibing?
It’s 100% okay when a FieldTrip does not resonate with you. Pop out quietly and try another experience later. Fill out the survey with your feedback (no dms to host or chat commentary, please.)