Ashadi is responsible for shaping the agencies digital vision and establishing it’s creative credentials. He curates a diverse team of talent that calls on the collective magic of designers, writers & technologists in the endless pursuit of the next big idea.

About the speaker

With over twelve years digital experience, Ashadi is one of the region’s most experienced and respected digital creatives with a string of local and international awards and prominent industry engagements to his name. A digital native, he believes that for advertising agencies to stay relevant, they must embrace technology as a broader part of the creative discipline.

To this end, Ashadi has guided a number of the world’s most iconic brands into the digital space, producing bold and innovative ideas for companies including Nestle, Unilever, Vodafone, Coca-Cola, Nike & SEGA to name a few. Ashadi has served twice on the Cannes Lions Cyber Jury and is ranked as one of Australia’s Top 10 Digital Creatives by B&T Magazine.

As National Creative Director, Digital & Direct at JWT Australia, Ashadi is responsible for shaping the agencies digital vision and establishing it’s creative credentials. He curates a diverse team of talent that calls on the collective magic of designers, writers & technologists in the endless pursuit of the next big idea.

Ashadi takes inspiration from Jim Henson, a storyteller who reinvented the art of puppetry, turning it into a brand for modern audiences.

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