Hi, you! My name is Valerie and I am Founder and Principal of Spatial Medium™, a design + creative visioning studio building non-traditional, in-person experiences that shift perspectives and transform social spaces. I am also a jazz vocalist in love with sound experimentation, sharing abstract music-based poetry, and charming audiences into making magic. More official bios below, thanks for visiting – see you at the next Creative Mornings!
Spatial Medium™ is a design + creative visioning studio that helps businesses and cultural leaders create non-traditional, human-focused experiences that shift perspectives and transform social spaces. Our services lie at the intersection of architecture, empathic design, and business development with heavy focus on social justice and engagement. We operate between disciplines and frameworks to provide our clients with curated design and creative visioning that allows them to identify new opportunities, connect seemingly different ideas, and create experiences that benefit everyone they serve. Our mission is to build a more equitable, resilient, and profitable future for our clients, collaborators, and communities and work with non- and for-profit ventures that are striving to connect and make a difference in the world. Examples of past projects include: TERRA: a mental health, stigma-busting, mobile clinic; The Centre for Social Innovation (co-working space); Annapolis Public Library; Mesquite Public Library; Columbia Theatre for Performing Arts; CCSF Performing Arts Centre; NYPH Chelsea Clinic (HIV research + treatment); NYPH Urology Renovation.
Valerie Farber is a Brooklyn-based vocalist with an incurable jazz soul. Trained classically on both voice and violin and fed a steady diet of bluegrass at home, her interest in music was developed early as a young girl. It wasn’t until she was introduced to jazz that she fell head over heels in love. True to her muse, Valerie has a style driven by experimentation yet grounded in storytelling. She performs as a leader in the greater New York City area and often works in collaboration with dancers, visual artists, and DJ's.
Spatial design, manipulation and interactions. Music. Observing human behavior and translating it into design solutions and stories. Improvisation and shifting perspective. Optimism and resilience. Swimming and water safety.
Unsure yet, navigating a few new shifts so things are still shaking out...
"Stop holding yourself back, get in here everyday and swim a mile. You have it in you." - David Kopay on my swimming habits but forcing me to re-evaluate my entire life. He started a thematic shift that I am just now realizing. I will forever be grateful.
I admire professional artists (performance/fine/creative art) for recognizing their personal magic, accepting their creative responsibilities to themselves and the world and having faith to live off their craft/talent/love with hard work, determination and grace. Luckily, I now have many of these beautiful humans as friends. I take notes and strive to live this way, every day.
Reinvention - I have a knack for giving old objects and ideas a new life.
I'd give them tools to shift their perspective.
Sadly, I'm not this cool.