During my 15 year career, I’ve developed many forward-thinking brand strategies and marketing campaigns used by several major brands, including: Hockey Canada, Shell and the IIHF World Junior Hockey Championship.

Throughout my career, I’ve been a storyteller, successfully using emotion to create a connection between clients and their customers.

I lead the product lifecycle, taking creative ideas and nurturing them into nation-wide campaigns.

I’ve creatively apply those campaigns to hundreds of different media (newspaper, signage, posters, magazines, web ads, social posts, video, UI & UX, illustrations), which helped to exceed the client’s goals.

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