I dream up big-picture strategies and translate them into actionable plans. Happiest when working with creatives and other data nerds.
marketing strategy, marketing tech, the performing arts, and women's basketball.
bouncing ideas around to build the best and most beautiful plans.
Maya Moore, forward for the Minnesota Lynx (WNBA). She's absolutely unapologetic about the fact that it's awesome to be awesome at something you've worked hard for, but quick to appreciate that none of us get there on our own; we all have teammates that help shape (and push, pull, drag us when necessary) along the way.
Finding the stories in data so the numbers make sense.
Basketball stats...I'm a sucker for data and good stories, and basketball has both.
PIVOT TABLES IN EXCEL. The time and agony that will be saved!!