Waterfront Park Louisville
Telling an important brand story through people, community and experiences.
The Waterfront isn’t just a place, it’s an experience. An experience that’s different for everyone. We’re a peaceful oasis in the heart of the city. We’re a natural haven for quiet reflection. We’re an ongoing festival of sounds and sights. We’re your favorite band blasting into the night sky. And we’re right here, accessible to all. Waterfront Park approached us about a redesign of their existing website. Soon it was obvious that a brand and communication strategy would be essential. Together we embarked on a journey that resulted in an outcome that was exponentially more effective.