America's Most Beloved Spirit

Bourbon made simple

At Rule29 we love the power of story and we know how to connect brands with the people that desire them. Recently, we used our unique abilities to collaborate with Wonderkind Studios, O'Neil Printing, Roswell Bookbinding, Sappi Paper, and Willett Distillery to create something that is not only designed well, exquisitely produced, and informational but also beautiful and memorable. And so, we are excited to present our book, Simply Bourbon. With every page, you experience a new layer and element that is found within bourbon creation. As an agency, this project represents what we can do when developing a brand story. We can research, write, create and direct all the various elements that produce an engaging, compelling, and unique experience.

5120712d f093 469c aec6 30408ae7535c creative guild bourbon book images1 01
B11f5cde 8a0a 41a2 87aa 66b09238c2ac creative guild bourbon book images2 01
1475885d 7458 4cc0 be43 134a69133d6e creative guild bourbon book images3 01
9dc46cb9 9717 492c 9450 67bb3929fd99 creative guild bourbon book images4 01