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Shutterstock Portrait Studio: Yuli Scheidt at CreativeMornings/Toronto

For the last three years with Shutterstock, we worked with photographers to capture the spirit of CreativeMornings' attendees in chapters around the world. Together, we’ve collected over 2,000 portraits.

A good portrait tells the truth about a person in that moment in time—not the whole truth, but close to it. It’s an intimate dynamic that requires connection, patience, and acuity of the subject’s spirit.

We interviewed each talented photographer to learn to see what they see when they raise the camera.


Meet Yuli Scheidt, photographer and co-founder of Kindred Studio.


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What is it about portraiture that inspires you?

Creating beautiful images of all people is important to me. As a viewer and an artist, I want to see everyone represented in the images we see and photography allows me to put that out into the world. Plus, everyone deserves to have a really great photo of themselves.

Portraiture is a personal exchange—how do you get your subjects to open up? What do you say or do?

I like to talk with people a bit before I even bring the camera into sight, it can make them clam up. I can read their body language as we talk to see what might make them not so stoked about having their photo taken. I never thought I was good with people, but I’ve been told a lot that people instantly find me warm and funny. Can I say the rest is just magic?

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At what moment do you know you successfully captured someone’s spirit or personality? How do you know?

I have people to look at the back of the camera and ask, “does this look like you to you?” If it doesn’t look like how they see themselves, then I haven’t captured their essence, and that doesn’t make for a good portrait.

What advice would you give to people just picking up a camera, ready to explore the wonderful art of photography?

I’ve been shooting since I was eight years old and I still learn things every day. The key is to shoot as much as possible, and to remember it’s not the equipment or gear that makes a great capture. Also, you can learn a lot by trying to figure out how work by other photographers you like was shot; dissect it like a science project.

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See more of the CreativeMornings/Toronto portraits.


Discover more of Yuli’s work on her website and Instagram.

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