David Kelley speaks about the growing importance of design to the world and how IDEO continues to routinely innovate through a human-centered design process.

Speaking on May’s global theme of Freedom, David Kelley took the stage in New York to speak on the design revolution. Designers now have the respect and freedom to make a difference. Championing for design to be more inclusive in its meaning, David looks to give everyone confidence in their ability to be creative. Now that everyone has the power of creativity, what will you do with it?

About the speaker

As founder of IDEO and the d.school at Stanford, David Kelley has spent his career building innovative cultures that expand the role of design in the world. By applying a groundbreaking methodology called design thinking, IDEO has worked on thousands of products, services, and organizations that have had a lasting impact, from the first Apple mouse to homes for wounded veterans to an entire school system in Peru.

In 1978, David co-founded the design firm that ultimately became IDEO. Today, he serves as chair of IDEO and is the Donald W. Whittier Professor at Stanford, where he has taught for more than 30 years.

What matters most to him is unlocking the creative confidence of people and organizations so they can innovate routinely.

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We really believe that the designer’s task is trying to understand 'What’s a problem that’s worth working on? What’s a non-obvious need that’s out there in the world?' and then we’ll innovate around that. — David Kelley

I could’ve retired and missed this whole design renaissance thing that’s going on, but I’m glad I didn’t. It’s an exciting time. Creative people are being asked to work on really important problems, problems that matter in the world, and the good news is we’re coming up with new-to-the-world solutions, and so it’s a really good time to be a designer. — David Kelley

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"Out of nowhere comes this picture of the future." David Kelley

John Gurnick • June 10, 2014